Metaverse emerges in South Africa

South Africans are dipping their toes into the waters of the “metaverse”, the vast array of virtual worlds accessed through immersive experiences in games and through virtual reality headsets. This is one of the surprise findings of the SA Social Media Landscape 2022...

Facebook holds on as TikTok invades SA

South Africa’s largest annual study of social media trends has revealed that Facebook remains the social platform of choice for marketing – but TikTok is rising fast among both brands and consumers. According to the 2020 edition of the SA Social Media Landscape,...