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5 June 2018

SA brands get influencers wrong

Brands are incorrectly using metrics like followers and reach to measure influencer marketing, and ignoring thousands of valuable, authentic...

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9 March 2018

SMEs move to fibre

The massive technology shift from dial-up to ADSL as the most common form of connectivity among small and medium enterprises is about to be repeated....

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28 November 2013

The time of the App

The app has become the single most significant tool driving the mobile economy in South Africa. The use of apps on phones has shot up from 24% of...

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3 October 2012

Corporate SA wakes up to social media

Large corporate brands in South Africa have woken up to social media, following in the footsteps of their customers. The South African Social Media...

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